Cookies Policy

It's simple - you own your data

The law on cookies demands that you, as a website user, are given the opportunity to understand how cookies are used on our websites. Further, that you are given the opportunity to consent to cookies being stored on your computer, be that a laptop, tablet or mobile.

What are cookies?

A cookie is a small text file which is downloaded to your computer when you access a website. Typically, a cookie is made up of letters and numbers and contains the following information: a site name and unique user ID, the duration of the cookie's abilities and effects and a random number. As a rule, cookies cannot be used to reveal your identity or personally identifiable information.

When you visit for the first time a website that uses cookies, a cookie is downloaded onto your computer. The next time you visit that website, your computer checks to see if it has a relevant cookie and sends the information contained in that cookie back to the website. The website then notes that you have been to the site before, and in some cases, tailors what appears on your screen to take account of the fact you are revisiting the site. A cookie might record how long you spend on each page on a site, what links you click, even your preferences for page layouts and colour schemes.

Generally, the role of cookies is beneficial, making your interaction with frequently-visited sites smoother with no extra effort on your part. Without cookies, online shopping would be much harder and some websites would become less interactive with the cookie option turned off. On occasions it is essential for a website to store information on your computer, for example, to provide a service to you that you have requested.

Common types of cookies

Session cookies

These cookies expire when you close your web browser. These cookies are used for various reasons, for example, remembering what you have put in your shopping basket as you browse a website. They can also be used for security to access your Internet banking or email.

Persistent cookies

These cookies remain stored on your computer after you have closed your web browser. This allows your preferences on websites to be remembered. These cookies are used for a variety of purposes, for example, remembering your preferences on a website (e.g. your language choice or your user name).

First & Third Party cookies

First party cookies are cookies set by the website you are visiting. Third party cookies are set by another (third party) website; the website you are visiting may have advertising on the page and this third party website will be able to set a cookie on your computer. Changing the settings on your browsers can prevent a third party website being able to set a cookie on your computer.

Which cookies do we use?

Cookies from Google Analytics and GoSquared are installed on your machine when you visit the website.

How we use cookies

The cookies from Google Analytics and GoSquared are used by Google Analytics and GoSquared to provide information on website visitor behaviour. We use that information to improve your experiences on our website and for functionality purposes.

No personally identifiable information (such as name, email address etc.) is provided to us by these cookies although approximate location is provided.

Under no circumstances do we track your activity when you have left the website. Nor do we share any data provided to us by Google Analytics or GoSquared with third parties.

Further information

Further information about cookies can be found at: ICO and All about cookies

About us Limited operates to enable users of our applications to download, aggregate and store a wide variety of data about them or connected with them, view and review that data in novel ways and, if they so wish, share all or parts of that data for service, convenience or reward. Limited is registered in England and Wales as a limited company under registration number 6861219 and our registered office is at 7 Bower Road, Wrecclesham, Farnham, Surrey GU10 4ST.

Our Data Protection Officer (DPO) is the company’s Chief Financial Officer. If you have any questions regarding this policy or would like further information about the personal data we hold on you and the way in which we may process that data, please email DPO (@) 

Privacy Policy

Our Privacy Notice is available to view here.